Tag: digital-marketing

Boomer Sells The Business: A Step-by-Step Guide to Cashing Out & Living Large by Frank Felker and Marty M. Fahncke Review

On By authoranthonyavinablogIn reviewsLeave a comment

I received a free copy of this book in exchange for a fair and honest review. All opinions are my own. 

Authors Frank Felker and Marty M. Fahncke share the best way to sell your business and maintain your legacy on your own terms in the book “Boomer Sells The Business: A Step-by-Step Guide to Cashing Out & Living Large.”

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The Synopsis

Every business owner will exit someday. The only question is: will it be on your terms – or someone else’s?

Boomer Sells The Business is your step-by-step guide to selling your business for the highest possible price—to the perfect buyer—while protecting your team, your legacy, and your peace of mind.

Whether you’re years away from selling or ready to cash out soon, this practical, no-fluff guide walks you through everything you need to prepare for a profitable and purposeful exit.

Co-authors Frank Felker and Marty M. Fahncke combine decades of entrepreneurial experience, over $450 million in executed buy/sell transactions, and firsthand advisory insights to help you avoid the most common – and most costly – mistakes owners make when it’s time to sell.

Inside, you’ll learn:

  • How to avoid the #1 mistake business owners make when exiting
  • The 7 steps to building a “sale-ready” business
  • Who’s most likely to buy your business—and who to avoid
  • How to emotionally and financially prepare for life after the sale

You’ll also discover how to protect your employees’ futures, create an exciting post-exit lifestyle, and learn from real-world stories of business owners who sold successfully—and those who didn’t.

Don’t leave your life’s work to chance.

With over 80% of businesses never being sold, Boomer Sells The Business gives you the tools, strategies, and mindset shifts to beat the odds—and create the future you deserve.

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The Review

This was such an insightful and engaging read. One thing most businesses probably don’t think about is the longevity of the company should something happen, whether that is a change in the economy or the passing of the business owner or something else beyond a person’s control. The authors brilliantly highlight the need to make a person’s business sell-ready, even if you aren’t looking to sell yet. The straightforward, honest, and detailed writing style spoke to the business itself, utilizing numerous case studies to emphasize each point made in the book. 

The guide itself worked well on so many levels, not only exploring why businesses need to make their businesses ready to sell, but also how to utilize this method to maximize business now and give owners peace of mind, as well as the team helping the business thrive. I also appreciated the authors taking the time to recognize when a good time to sell is versus a bad one, such as acknowledging the existence of burnout in business and why selling because of it can be detrimental to the business you spent so long building. 

The Verdict

Engaging, thought-provoking, and expertly crafted, authors Frank Felker and Marty M. Fahncke’s “Boomer Sells the Business” is a must-read nonfiction book on business. The expertise and knowledge readers gain, the sense of peace of mind the guide gives to companies overall, and the way readers can read through this book and then return to it time and time again for references make this a compelling guide to have when building a business and then ensuring it is ready to sell. If you haven’t yet, be sure to grab your copy today!


Rating: 10/10

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About the Author

Frank Felker is an author, educator and lifelong entrepreneur with more than 50 years experience starting, running and helping small businesses. 

The bestselling author of five books on marketing, sales, and entrepreneurship, he is also the creator and host of what is arguably the longest-running small business podcast anywhere, Radio Free Enterprise, which first started dropping episodes in 2004 and continues to this day.

In addition to working with hundreds of small business owners, Frank has also consulted to or presented for large corporations and organizations such as Texas Instruments, Microsoft, Constant Contact, The International Center for Entrepreneurial Development, Printing Industries of America, GBC Corporation, Isagenix, America Online, Xerox, and IBM.

Over 26,000 entrepreneurs from 170 countries are enrolled in his online business courses and he has presented before thousands more across the United States, in South America, Britain, and Europe at venues including the Kennedy Center, The Venetian Las Vegas, and the headquarters of America Online and Texas Instruments.

Frank encourages his readers to reach out to him on LinkedIn and Facebook – be sure to tell him you’re a reader so he’ll be sure to accept your invitation to connect.

Meet Marty M. Fahncke, a seasoned world-class Marketer with over 35 years of experience in growing & scaling businesses, and over 25 years of experience in Mergers and Acquisitions. Marty{s first taste of success in acquisitions came early on when a business he co-launched with some friends was acquired for 7 figures after just 18 months in business. But he quickly learned that the acquisition process is not always as easy as it seems. Fast forward to today and Marty has helped businesses scale to over $1 Billion in revenue and executed over $450 million in Mergers and Acquisitions transactions. Along with his partners, they are actively acquiring businesses across various industries including e-commerce, consumer goods, health & wellness, agencies, SaaS, and more. In addition, Marty offers his expertise as an M&A Advisor, assisting business owners in the successful process of selling OR acquiring businesses. He knows that buying or selling a business can be time-consuming, stressful, and can occasionally be a roller-coaster of emotions. But with expert guidance from Marty and the team from Westbound Road, it can also be rewarding and lucrative.

As a Sell-Side Advisor, Marty helps business owners get a top valuation for their business with the least amount of stress and risk. He advises on selling strategy, marketing the business for sale, deal negotiation, due diligence, and every other step of the way until the deal is done and your money is in the bank.

Goodreads

https://www.goodreads.com/book/show/235860418-boomer-sells-the-business

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https://www.facebook.com/BoomerSellsTheBusiness/

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LinkedIn

https://www.linkedin.com/company/boomer-sells-the-business/

https://www.barnesandnoble.com/w/boomer-sells-the-business-frank-felker/1148189815?ean=9780999490372

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Restoring Our Sanity Online: A Revolutionary Social Framework by Mark Weinstein Review

On By authoranthonyavinablogIn reviewsLeave a comment

I received a free copy of this book in exchange for a fair and honest review. All opinions are my own. 

Author and tech expert Mark Weinstein shares the framework for a more positive and balanced social media environment in the book “Revitalizing Our Sanity Online: A Revolutionary Social Framework.”

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The Synopsis

Big Tech is driving us, our kids, and society mad. In the nick of time, Restoring Our Sanity Onlinepresents the bold, revolutionary framework for an epic reboot. What would social media look like if it nourished our critical thinking, mental health, privacy, civil discourse, and democracy? Is that even possible? 

Restoring Our Sanity Online is the entertaining, informative, and frequently jaw-dropping social reset by Mark Weinstein, contemporary tech leader, privacy expert, and one of the visionary inventors of social networking.

This book is for all of us. Casual and heavy users of social media, parents, teachers, students, techies, entrepreneurs, investors, and elected officials. Restoring Our Sanity Online is the catapult to an exciting, enriching, and authentic future. Readers will embark on a captivating journey leading to an inspiring and actionable reinvention.

Restoring Our Sanity Online includes thought-provoking insights including:

  • Empowering You—Social Media User, Content Creator
  • In The Crosshairs: Privacy And Anonymity
  • Saving Our Kids From The Abyss
  • Surprise! Social Media Can Be Good For Your Mental Health
  • Is AI The High-Tech Tattletale In Your Social Experience?
  • Lifting the Veil On Bots and Trolls
  • Facts, Opinions, Lies—Who Decides?
  • Web3 Is Here—What The Heck Is It?
  • Is There a Better Way?

The Review 

This was a thoughtful, expertly researched, and engaging read. The author did a fantastic job of balancing the book, combining technical knowledge of technology and the business surrounding social media development with personal storytelling and a strong connection to the reader. The author introduced numerous elements of this business that were mind-blowing, including the infusion of Conscious Capitalism into social media development and the significant influence that social media influencers have on the growing market.

Yet it was the ethical nature of the author’s work and research that stood out. The virtues of Restoration Networking were an especially inspiring work. The need to eliminate targeted ads and data mining, along with infusing age verification and parental permission for younger teens and even limiting screen times in general would not only help eliminate the negatives of social media, but create more opportunities for the benefits of social media to shine, such as education opportunities, jobs, and connecting with friends and family more often.

The Verdict

Thought-provoking, engaging, and inviting in general, author Mark Weinstein’s “Restoring Our Sanity Online” is a must-read nonfiction book on social media and parenting as a whole. The powerful insights, real-world strategies, and tools to help safely immerse teens in the social media scene, along with the expertise the author brings to their writing, will stay with readers, allowing them to return to this book time and again to gain a deeper understanding of the social media world. If you haven’t yet, be sure to grab your copy today!

Rating: 10/10

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About the Author 

Mark Weinstein is a world-renowned tech entrepreneur, contemporary thought leader, privacy expert, and one of the visionary inventors of social networking. His adventure in social media has lasted over 25 years through three award-winning personal social media platforms enjoyed by millions of members worldwide.

Sell More With Webinars by Stefan Ciancio and Philip Schaffer Review

On By authoranthonyavinablogIn reviewsLeave a comment

I received a free copy of this book in exchange for a fair and honest review. All opinions are my own. 

Authors Stefan Ciancio and Philip Schaffer share the benefits and steps to selling to a larger audience in the book Sell More With Webinars. 

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The Synopsis

Are you tired of constantly chasing clients, working long hours, and still not seeing the results you dreamed of when you started your business? Sell More with Webinars reveals how to reach more people, make more sales, and gain more free time by leveraging the power of one-to-many selling. You’ll learn why webinars work in any niche, the latest framework for turning strangers into buyers in minutes, and psychological secrets to becoming the go-to expert in your field. Plus, discover how to create high-converting webinars quickly using Al tools and set up automated funnels that sell 24/7 without live presentations or tech skills. Packed with real-world examples, step-by-step systems, and proven strategies from over a decade of experience, this book is your guide to maximizing profit potential from one simple webinar. Whether you’re just starting out or looking to scale your business, Sell More with Webinars offers actionable insights to transform how you work and achieve the business you’ve always dreamed of-one that serves you instead of enslaving you. Grab your copy now and start making more while working less.

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The Review

This was an informative and compelling read. The authors do an amazing job of writing succinctly and thoughtfully, allowing the book to speak to readers looking to boost their business and understand the true nature of webinars. The attention to detail and the way the authors examine the software related to webinars and how integrating AI works with the software made this a gripping read. 

What stood out about this book was not just the expertise and skill that the authors delivered, but the drive and swift delivery of these steps the authors laid out for readers kept readers coming back to this book time and time again. The authors go into what makes a webinar function, how to launch a webinar, how to get content for the webinars, and even functioning marketing strategies to drive targeted traffic to those webinars. 

The Verdict

Insightful, thought-provoking, and engaging authors Stefan Ciancio and Peter Schaffer’s “Sell More with Webinars” is a must-read nonfiction book that guides modern-day business strategies. The author’s passion for this subject matter, attention to detail in exploring the art of webinars and the software behind them, and thrilling descriptions of the modern business world and how entrepreneurs can use this to build their businesses make this a remarkable book to get lost in. If you haven’t yet, be sure to grab your copy today.

Rating: 10/10

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About the Author

Stefan Ciancio is a renowned digital marketing expert, serial entrepreneur, and Amazon bestselling author who has helped thousands of entrepreneurs and business owners achieve success online. With extensive experience in digital marketing, course creation, and online business development, Stefan has built a reputation for creating practical, actionable strategies that deliver real results.

Known for his straightforward teaching style and deep expertise in webinars, email marketing, affiliate marketing, product creation, and traffic generation, Stefan helps people navigate the complexities of online business. His work focuses on providing proven, step-by-step systems that beginners and experienced marketers alike can implement to grow their online presence and sales through automation.

Beyond his own success in digital marketing, Stefan is passionate about educating others and has trained thousands of students worldwide. His teaching approach combines cutting-edge marketing strategies with practical, easy-to-follow methods that have helped countless entrepreneurs build sustainable online businesses.

https://getwebinarkit.com/