Tag: non fiction business

Conquering Imposter Syndrome (A Guide to Job Fulfillment and Getting Back on the Path to Career Success) by Anne Galloway Review

On By authoranthonyavinablogIn reviewsLeave a comment

I received a free copy of this book in exchange for a fair and honest review. All opinions are my own. 

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Author Anne Galloway shares the tips and lessons that can help anyone suffering from imposter syndrome overcome their anxieties in the book “Conquering Imposter Syndrome”.

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The Synopsis

Are you struggling with Imposter Syndrome – the feelings of insecurity, inadequacy, and just not being good enough – and believe it’s holding back your career?

Do you want to overcome those feelings, feel more confident in your abilities to do your job, and become more in control of your career success?

Know that you are not alone in this. Imposter Syndrome is very common among many high achievers including famous celebrities like Michelle Obama, Lady Gaga, and Tom Hanks. Like them, you too can unlock your potential, become the best version of yourself, and achieve career success by overcoming this psychological pattern.

In this book, certified career coach Anne Galloway shares actionable strategies based on research and personal experience working with people from diverse career backgrounds, many of whom have suffered from Imposter Syndrome.

Learn about:

  • The common types of Imposter Syndrome
  • What can cause Imposter Syndrome at work
  • 5 key strategies to overcoming Imposter Syndrome at work
  • Lots of ways to boost your confidence
  • And a whole lot more, all backed up with case studies

Don’t let Imposter Syndrome hold you back – start reading now!

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The Review

The author did a truly unique and powerful job of capturing the heart of imposter syndrome. The way the author approaches this subject is what sets this book apart, as not only does the author appeal to those who suffer from this in a professional setting, but speaks from a more personal perspective. The author doesn’t approach the topic from a mental health professional perspective, but rather from someone who has lived this struggle and seeks to help others through lessons she learned herself. 

The way the author breaks down imposter syndrome overall, as well as the guided steps that she took to overcome this, made this book so compelling. The author not only lays out 5 key steps to take when confronting imposter syndrome but looks to conquer a fear of failure and build the self-confidence a person needs in order to face this syndrome.

The Verdict

Authentic, honest, and engaging, author Anne Galloway’s “Conquering Imposter Syndrome” is a must-read nonfiction book and guide on facing our doubts and gaining the tools needed to overcome the imposter syndrome many people face in their lives. Whether it was calling upon famous people who have dealt with this syndrome or it was the honest writing style the author employed, this quickly became a must-read for anyone struggling with this. If you haven’t yet, be sure to grab your copy today!

Rating: 10/10

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About the Author

Anne Galloway is a Certified Advanced Resume Writer, Certified Employment Interview Consultant, and Careers Coach with an ICF approved Certificate in Career Coaching Practice. Like many of her clients, she has experienced multiple crossroads that forced her to re-think how she could create a meaningful career.

During the past 15+ years that she has helped ambitious and motivated people like you successfully navigate the career challenges they were facing and get the job they wanted, Anne has won several awards for her work as both a resume writer and careers coach.

Anne works with people across many career stages, industries, and geographical locations to navigate career success, helping them return to work after a career break, make a complete career change or accelerate their current career.

When not working, Anne enjoys hill walking and Pilates.

Follow Anne:

https://www.linkedin.com/in/annegalloway1/

https://www.facebook.com/powertochange.eu

https://www.instagram.com/anne.e.galloway/

https://power-to-change.eu/

I Don’t Know What I’m Doing: How a Programmer Became a Successful Startup CEO by David Thielen Review

On By authoranthonyavinablogIn reviewsLeave a comment

I received a free copy of this book in exchange for a fair and honest review. All opinions are my own.

Author and CEO David Thielen shares the knowledge and experiences he has gained to help newcomers to the role of CEO become a success in the book “I Don’t Know What I’m Doing: How a Programmer Became a Successful Startup CEO”.

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The Synopsis

  • Feeling lost as the CEO not sure what to do and what’s coming next? This is the life raft you need.
  • What exactly is the person in the corner office thinking about? This will take you inside their world.
  • Want to learn how to be a great CEO? There is no way to train for that job. But this book helps
  • Occasionally a startup grows to great success with no funding. Occasionally. Read how this one pulled it off.

If you are a CEO, read this tonight. It’s that valuable. If you’re going to be a CEO, read it before you start. If you report to a CEO, read it to understand the world your boss sees, providing you an understanding that will help you manage up.

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The Review

More and more these days, people are having a difficult time finding steady work, and so many take the initiative to start their own businesses. The people who are able to make a successful run at building an actual company find themselves the CEO of their own business, and that can be a stressful experience. The author does an amazing job of capturing the path to becoming a CEO and how to bring that all together. 

The straightforward and unapologetic way the author tackles the issues that will arise for newcomers to the role of CEO was fantastic to see in this book. The detailed and knowledgeable way the author presents this information touches the reader’s mind and heart, as you can feel the mental and emotional experiences the author had going forward in their line of work.

The Verdict

Thought-provoking, masterfully written, and engaging, author David Thielen’s “I Don’t Know What I’m Doing” is a must-read nonfiction book on business and entrepreneurship that is not to be missed. The perfect guide and educational experience to help developing CEOs learn the tools of the trade and gain the confidence they need to move forward with their careers. If you haven’t yet, be sure to grab your copy today!

Rating: 10/10

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About the Author

I’m a transformational Chief Executive Officer with over 20 years of experience in devising and delivering comprehensive strategies in growth-oriented environments that drive business development, streamline daily operations, and promote company value.

At Windward Studios I established and built a software company from the ground up, growing it into one of the largest document generator applications prior to acquisition. We developed and launched an innovative product that provided clients with a modern and custom program to design complex document templates in a simplified manner.

Windward was created and grown with no funding. That is incredibly rare.

My recent book, I Don’t Know What I’m Doing! is my effort to pay it forward. Learning to be an effective CEO is brutally hard. I hope this book makes it a bit easier.

I am writing more on this topic at my blog – https://ceobook.substack.com

The Indispensable Element by Micah Huggins Review

On By authoranthonyavinablogIn reviewsLeave a comment

I received a free copy of this book in exchange for a fair and honest review. All opinions are my own. 

Author Micah Huggins shares the tips and lessons that will help identify the things holding a person back from becoming their best selves in the book “The Indispensable Element”.

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The Synopsis

In The Indispensable Element, attorney, pastor and author Micah Huggins lays out the framework to be a better version of yourself. He teaches you how to identify the things that are holding you back and lays out a plan to step up and lead in your relationships, your work, and your personal life.  

If you are looking to become the leader God created you to be, great leadership starts with leading yourself.  

In The Indispensable Element, you will learn how to: 

•Naturally attract followers and supporters.  

•Strengthen your personal and professional relationships.  

•Position yourself for new and better career opportunities.  

•Break unproductive habits and develop habits that serve you.  

•Become confident enough to pursue your biggest dreams.  

Get ready to lead yourself to the life you desire today! 

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The Review

This was an intriguing and memorable read. The author found the perfect balance between personal anecdotes and teachable lessons that helped show the potential for leadership in everyone. The book was fast-paced and kept the reader invested in the personal stories of the author’s life that helped illustrate the lessons each chapter was illustrating, using a perfect blend of imagery and atmosphere to get their point across.

The two biggest talking points that will resonate with readers are faith and leadership. The author goes to great lengths to show how leadership potential resides within us all, and it is through hard work and nurturing those skills within us that we are able to become the leaders we can be. The author’s unique perspective comes from their strong belief in their faith, and this will appeal to many people in the business world who also hold a strong faith and wish to utilize their faith’s practices in how they approach business models and leadership roles both in business and in life altogether.

The Verdict

Resourceful, enlightening, and memorable, author Micah Huggins’s “The Indispensable Element” is a must-read nonfiction memoir and business/leadership book that will resonate with both religious and nonreligious readers. The straightforward lessons and the powerful experiences that drove those teachable moments in the author’s life resonate with the reader greatly and will help to drive home the lessons in the reader’s minds overall. If you haven’t yet, be sure to grab your copy today!

Rating: 10/10

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About the Author

Micah E. Huggins is a dynamic leader, motivational speaker, and community leader with a passion for helping others discover and develop their leadership abilities. He firmly believes everyone has the innate ability to lead and anyone can step up and fulfill their potential with the right guidance and motivation.  

Micah is an accomplished attorney, holding a law degree from the prestigious University of North Carolina School of Law and a Bachelor of Arts in Political Science from the University of North Carolina at Greensboro. As an attorney, he has been honored with numerous awards for his outstanding work in the field. The National Academy of Criminal Defense has recognized him as one of the “Top 10 Attorneys under 40” from the state of North Carolina, and he has also been recognized as one of the top three criminal defense lawyers in Greensboro.  

Micah’s unwavering dedication to helping others unlock their full potential sets him apart as an attorney and as a pastor. He has presented or served on panels at the University of North Carolina at Greensboro, Winston-Salem State University, Elon University School of Law, North Carolina Agricultural and Technical State University, the University of North Carolina School of Law at Chapel Hill, and Duke University.  

Micah lives in North Carolina with his wife and 3 children. 

Intentional Retention: The Essential Guide to Human Resources for Leaders by Sean Barnard Review

On By authoranthonyavinablogIn reviewsLeave a comment

I received a free copy of this book in exchange for a fair and honest review. All opinions are my own.

Author Sean Barnard shares his personal experiences and teachable moments to show how managers and leaders should treat and interact with their employees in a time where turnover is a constant in the world of employment in the book “Intentional Retention: The Essential Guide to Human Resources for Leaders”.

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The Synopsis

National Bestseller!! The best employees don’t stick around just because they like your product, you, or their coworkers. Turnover is the pandemic of today in the world of employment and there don’t appear to be too many cures. Leadership is rarely taught and the pressure on untrained managers and owners leads to the pitfalls that come with a revolving door of new faces who don’t stick around long enough to earn an annual bonus. Or they do stay, and you sometimes wish they wouldn’t? Sean Barnard instinctively knows how to help leaders at any level get the most out of their team members and can show you innovative ways to increase retention from the first chapter. From a middle-class background in southern England to the C – Suite in Charlotte, North Carolina, Sean tells his story in a way that leaders at all levels can easily relate. His first book is a firsthand look inside every aspect of how to manage people. He understands what it’s like to be unmotivated as an hourly employee and what it takes to turn that into a loyal and happy team player who roots for the success of everyone around him, including the company he works for. Sharing a career that spans living in three countries, leading teams from Europe to the Caribbean and the United States, the reader will hear his story, with blunders, pitfalls to avoid and the huge wins that came along the way. With a genuine commitment to telling his story, readers will walk away knowing how they will be the leader they want to be and the leader their employees deserve.”

The Review

This was a fantastic blend of memoir-style storytelling and guided education on management and leadership skills in the modern world. The importance of taking the time to learn how to speak with your employees or your team members in our modern world not because it is required, but because it is the right thing to do becomes a cornerstone early on in the author’s book was truly moving to read about, as it sets the tone for the author’s experiences and lessons immediately.

To me, the author really was able to cover a wide range of topics under the banner of leadership. From establishing excellent communication early on to determining one’s core values and even the recruitment process, the book does a great job of detailing and showcasing each step easily. The balance of personal storytelling and education that each chapter boasts was a helpful tool in relating to the reader and showcasing how leaders can always grow and learn themselves as time goes on.

The Verdict

Memorable, engaging, and thoughtfully written, author Sean Barnard’s “Intentional Retention” is a must-read nonfiction book on business and leadership that you won’t be able to put down. The inspiring and enlightening nature of the author’s work and the captivating steps that readers can take to improve their leadership skills and how the author was able to relate it to our modern workforce made this a captivating read. If you haven’t yet, be sure to grab your copy today!

Rating: 10/10

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About the Author

Sean Barnard serves as Chief Operating Officer for privately held North Carolina based Smiles Ahead LLC. His role oversees 5 brands of dentistry that include Burrow Welchel & Culp, Orthodontics, White & Johnson Pediatrics, Charlotte Pediatric Dentistry, Signature Smiles Orthodontics and Dogwood Family Dentistry. His international career spans from Europe and the Caribbean to the U.S. and includes C-Level suite positions in gaming, hospitality, manufacturing, and healthcare.

Starting his career as a casino dealer in England in 1979, he moved into junior management before emigrating to the Bahamas in 1984. In 1991 Sean was recruited to join a management team opening one of the first casinos in North America to be built outside Las Vegas or Atlantic City.

Sean enjoyed several leadership positions within the gaming and hospitality industry and worked throughout the United States. As Senior Vice President of one of the largest casinos in the U.S., he was responsible for over a 1m sf resort with 1500 employees, close to $250,000,000 in annual revenues and over $85m in EBTIDA. Sean served as President of the Missouri Gaming Association and on several non-profit boards before ‘retiring’ in 2014.

In 2016, the introduction to Dr. Dustin Burleson led to Fifty-Eight LLC, a consultancy that grew in reputation and size with a range of clients across the US. Sean has been a keynote speaker with a presentation that challenges how we all think of HR and leadership.

• Sean is a Society for Human Resource Management Certified Professional and Certified Kolbe Consultant.

https://www.sean-barnard.com/

10,000 Startups: Legal Strategies For Startup Success by Roger Royse Review

On By authoranthonyavinablogIn reviewsLeave a comment

I received a free copy of this book in exchange for a fair and honest review. All opinions are my own.

Author Roger Royse shares his expertise to help those looking to begin a startup with the legal strategies needed for success in the book “10,000 Startups: Legal Strategies For Startup Success”.

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The Synopsis

Managing a startup is challenging enough. Don’t allow legal planning to burden your business! Set yourself up for success with “10,000 Startups”, a unique book that describes impactful legal planning for startup companies. Author Roger Royse takes you through the successful outcomes that result from strategic legal planning. Startup law is complex and covers a wide range of legal disciplines. This book highlights the questions you should ask to ensure that you have the best possible chance for success.

Roger Royse has practiced law since 1984 and has been working with Silicon Valley startups since 1991. During that time, Roger has counseled thousands of companies, many of which went on to have successful exits or grew to become large companies. All of the successful companies described in this book were benefited from good legal planning in areas such as corporate, tax, intellectual property, employment and securities law. Good legal structure is essential to a successful outcome, whether it be a sale, IPO, or organic growth. Most successful startups started not only with the right team, technology and market, they also started with the right legal planning. Ensure your company’s success by equipping yourself with the necessary tools and knowledge to tackle any and all legal matters!

The Review

This was such an insightful and well-written book on the world of startups and how to go about making your startup a reality. The technical knowledge and information that the author is able to showcase and build upon in this book, as well as the expertise that he is able to bring to the information through his years of professional work in the industry, made this a truly compelling read. 

The honest and engaging way the author reaches out to the reader to showcase the differences between the passion one needs to pursue this path and the intricate and detailed roadmap one needs to navigate the legalities of it all made this a truly wonderful book. The way the author is able to walk readers through the process, from assembling a team and gathering legal protection to gathering the funds to keep the startup sustainable and implementing one’s strategy for the startup through meticulous planning made this feel so straightforward and enlightening for business-minded and everyday people looking to make their dream a reality alike. 

The Verdict

Sincerely written, detail-oriented, and memorable, author Roger Royse’s “10,000 Startups: Legal Strategies For Startup Success” is a must-read nonfiction book you won’t want to put down. The insight and impact that the author’s research and expertise bring to the business world made the book flow smoothly and resonate with everyone hoping to bring their startup to life. If you haven’t yet, be sure to grab your copy today!

Rating: 10/10

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About the Author

Roger Royse is a partner in the Palo Alto office of Haynes and Boone, LLP and practices in the areas of corporate and securities law, domestic and international tax, mergers and acquisitions, and fund formation. He works with companies ranging from newly formed tech startups to publicly traded multinationals in a variety of industries.

Roger is a Fellow of the American College of Tax Counsel and former chair of several committees of the American Bar Association Sections of Business Law and Taxation. Roger has been an instructor or professor of legal, tax and business topics for the Center for International Studies (Salzburg, Austria), Golden Gate University School of Law and Stanford Continuing Studies.

Roger is a nationally recognized authority on agtech – the technology of food production – and the legal considerations for companies in this industry. Roger is also the author of Dead on Arrival: How to Avoid the Legal Mistakes That Could Kill Your Startup and has been interviewed and quoted in the Wall Street Journal, Forbes, Fox Business, Chicago Tribune, Associated Press, Tax Notes, Inc. Magazine, Nikkei Asian Review, China Daily, San Francisco Chronicle, Reuters, The Recorder, 7X7, Business Insurance, ABA Journal and Fast Company.

Roger is also a Certified Public Accountant (California non-Attest).

Professional Recognition

• Recognized as a Northern California – Super Lawyer 2011-2019

• Martindale Hubbell® Law Directory with a Peer Review Rating of AV® Preeminent™

• Recognized as a “Top Attorney” with a “10.0 Superb” Avvo Rating

• Recipient of The Recorder Legal Innovator Awards 2014 and 2015

• Recognized by The Leukemia & Lymphoma Society as the “2012 San Francisco Bay Area Chapter Man of the Year”

Professional and Community Activities

• Fellow of the American College of Tax Counsel

• California Co-Chair of the Fellows of the American Bar Foundation

• American Bar Association (“ABA”) Business Law Section Liaison to the Section of Taxation

• Member, Executive Committee, California Lawyers Association, Taxation Section

• Member, City of Menlo Park Finance and Audit Committee

• Palo Alto Area Bar Association, Past President

• Past Chair, Tax Policy, Practice and Legislation of the Taxation Section, State Bar of California

• Member of the ABA Task Force on Tax Legislation (2018-2019)

• Past Chair of the Committees on Tax Practice Management and Tax Policy of the ABA Tax Section; Past Chair of the Taxation Committee of the Business Law Section; Past California State Delegate to the ABA House of Delegates

Learn more at www.rogerroyse.com

https://linktr.ee/rogerroyse

The Learn-It-All Leader: Mindset, Traits and Tools by Damon Lembi Review

On By authoranthonyavinablogIn reviewsLeave a comment

I received a free copy if this book in exchange for a fair and honest review. All opinions are my own.

Author Damon Lembi shares the secret behind the success of leaders who embrace the journey and learn the ways of becoming a successful leader for their company in the book “The Learn-It-All Leader: Mindset, Traits and Tools”.

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The Synopsis

Great leaders aren’t born. They’re not made, either. 

They’re in the making. 

They’re constantly creating and re-creating themselves, their companies, and their leadership.

Too often, the bottom line in business is valued more than the journey endured to get there. But the journey is where real growth occurs. It’s where lifelong learners reap the benefit of vital lessons, students thrive, and scholars stall out. It’s where leaders distinguish themselves from managers and progress is more valuable than achievement.

If you’re a learn-it-all leader, you embrace the journey because there you become exceptional.

In The Learn-It-All Leader, Learnit CEO Damon Lembi shares:

  • How being a “Learn-it-All” vs “Know-it-All will set you up for success and get you invited to more happy hours!
  • A three-step approach to overcoming imposter syndrome
  • How to use Purposeful Awfulizing to overcome fear and build resilience
  • Discover why treating your employees as a team rather than as family can lead to greater success
  • Why you should choose potential over experience in the hiring process
  • Learn what “Trust Tax” is and why it’s worth paying
  • How a leader’s personal model of integrity is crucial to creating trust and a thriving workplace
  • A proven model for building great teams
  • How implementing a culture of continuous learning & professional development helps attract & retain talent
  • Why you should focus on elevating strengths over improving weaknesses


With entertaining anecdotes and inspirational examples, The Learn-It-All Leader is a compelling guide to being your best and playing to win, every time.

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The Review

This was an incredibly well-written and captivating read. The author does an amazing job early on in establishing a personal connection with the reader with an intimate writing style while also demonstrating authority and expertise in the subject matter through the detailed guide and knowledge the book imparts to the reader. The applications of the author’s work to both real-life situations and business as a whole were great to see illustrated in the author’s writing.

For me, the heart of this narrative came down to the difference established between managers and leaders, and the concept of an ever-evolving growth in becoming a leader. The way author dives into the different ways in which people learn, and how those who take a more scholarly approach and can use the lessons taught in school in their everyday life make great managers, while great leaders are always learning and growing and the world is their classroom, so to speak. The emphasis put on learning on a consistent level throughout one’s life and career was so inspiring, as it gives everyone a fair and hopeful chance at improving their life and becoming more than what the world says they should be, and the applications for these lessons in a more business sense were well developed.

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The Verdict

Memorable, educational, and inspiring, author Damon Lembi’s “The Learn-It-All Leader: Mindset, Traits and Tools” is a must-read nonfiction book on business and growth as a leader. The straightforward and honest writing style and the impact of the author’s lessons and experiences will give readers the boost of hope and confidence they need to absorb not only the author’s information, but the lessons life has to teach us all in the years ahead of us. If you haven’t yet, be sure to grab your copy today!

Rating: 10/10

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About the Author

Damon Lembi is CEO of Learnit, a global leader in corporate training solutions that has upskilled more than 1.8 million professionals in the past twenty-seven years. Damon lives in the San Francisco Bay Area and loves books, live music, and above all, spending time with his wife, Cara Mia; their two kids, Luciana and Walter; and Pablo the Puggle.

https://www.learnit.com/

Unemployable: How I Hired Myself by Alysia Silberg Review 

On By authoranthonyavinablogIn reviewsLeave a comment

I received a free copy of this book in exchange for a fair and honest review. All opinions are my own.

Author Alysia Silberg shares a powerful memoir about escaping a life of poverty and violence in South Africa to become a leading voice in the world of Silicon Valley startups and responsible technology development in her book “Unemployable: How I Hired Myself”.

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The Synopsis

In Unemployable, Alysia Silberg shares her powerful story of survival and success, aided by the great equalizer – technology. Growing up in poverty in South Africa, Alysia experienced violence, abuse, and even a gunshot wound. Through determination and an unwavering commitment to learning, she made her way to America and Silicon Valley, becoming a lover and funder of startups, with a passion for AI.

This “unputdownable” memoir and manifesto serves as a source of inspiration for anyone who has been told, or has told themselves, that they cannot. By embracing our own superpowers, Alysia believes we can unlock our unique brilliance and contribute to the responsible advancement of technology.

In this book, Alysia shares her unique perspective on how to:

  1. Change your mindset from “I can’t” to “I can.”
  2. Embrace learning and growth, even in the face of adversity.
  3. Unearth your unique brilliance and contribute to the responsible advancement of technology.
  4. Harness the potential of AI to create a more equitable and inclusive world while being mindful of its challenges and risks.


Unemployable is not just about Alysia’s personal journey, but about the transformative power of technology and AI as great equalizers. This beautifully crafted memoir will inspire you to defy limitations, embrace your inner brilliance, and change the world responsibly.

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The Review

This was such an incredible blend of memoir and motivational writing. The balance the author found between their personal life and the experiences that helped shape them the career path that the author set herself and the struggles that helped teach the author how to move forward in that path were so inspiring. Getting to hear about the author’s upbringing and the hardships of life in an area of the world rife with crime and violence, and the hope that the author found in her father’s legacy as a Hollywood makeup artist to the stars were very uplifting to read about.

Yet it was the emphasis the author put on not only hope but on the determination it takes to face challenges head-on and the power that resides within us all to overcome any adversity that heads our way and instead achieve great things in spite of those hardships and struggles, that made this such a compelling read. The author finds a way of writing to a multitude of different kinds of readers, using her experiences to showcase how failure doesn’t have to be the end of the road and instead uses her life stories to act as a guide to anyone pursuing their dreams or even starting their own business. 

BookBaby's Complete Self-Publishing Package includes eBooks, Printed Books and more - everything you need for your book launch!

The Verdict

Memorable, thoughtful, and engaging, author Alysia Silberg’s “Unemployable: How I Hired Myself” is a must-read nonfiction memoir and motivational guide. The emotional and heartfelt delivery of the author’s backstory and the inspiring themes of hope and perseverance that the author’s professional career not only taught her but gave the reader lessons as well made this a truly great book. If you haven’t yet, be sure to grab your copy today!

Rating: 10/10

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About the Author

Alysia Silberg was born to blaze trails. As the daughter of a Hollywood makeup artist who worked with screen legends like Marilyn Monroe, Natalie Wood, and Marlon Brando, she grew up with a dream of making her own mark in a world far away. 

A math and science prodigy, she nurtured her entrepreneurial instincts while still in grade school, starting her first business, an import-export agency, at age 11.

Today, Alysia is a leading venture capitalist in Silicon Valley, where she mentors tech startups and helps them go public. She is CEO & General Partner of the investment firm Street Global. 

As a thought-and-knowledge leader, Alysia earned acclaim for her groundbreaking online radio show, Global Fireside Chats, bringing together global industry titans to share insights on our fast-changing world. She is a UN Women Empower Women Global Champion, and an international board director with sovereign wealth fund experience. 

“Unemployable, How I Hired Myself” detailing her life story and guide to financial freedom, is Alysia’s first book.

https://www.readunemployable.com/

https://twitter.com/AlysiaSilberg

https://linktr.ee/alysiasilberg

The Improv Mindset: How to Make Improvisation Your Superpower for Success by Keith Saltojanes Review

On By authoranthonyavinablogIn reviewsLeave a comment

I received a free copy of this book in exchange for a fair and honest review. All opinions are my own.

Author Keith Saltojanes takes readers on a journey to discover how improvisation can help with matters of business in the book “The Improv Mindset: How to Make Improvisation Your Superpower for Success”.

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The Synopsis

We improvise every day, but how many times do we get stuck in our heads overthinking?

Now you can learn how to leverage the skills of improv for your life.

Improv isn’t just for actors, comedians, and writers, but is one of today’s most powerful tools for success in business, social situations, public speaking, communication, becoming a more fearless person, and just plain having more fun in life. Being able to think quickly on your feet, be in the moment, and to roll with any sudden changes makes any person more confident.

This book will break down these techniques with exercises you can practice both at home and put to use in real-life settings. You’ll learn:

  • Thinking (and responding) quicker
  • How to sharpen your sense of humor & creativity
  • Letting go of mental blocks to become more outgoing
  • Ways to initiate conversations when you don’t know what to say
  • Making the most out of every moment (even when you’re nervous)
  • Owning your own personality and using it to accomplish your goals

You don’t have to be born witty to apply these methods, you just have to be taught them and that’s what this book will do.

Bookbaby.com helps independent authors bring their creative vision to the marketplace. Sell eBooks online in the biggest retail stores.

The Review

This was a well-written and captivating book. The author does an incredible job of showcasing the art of improvisation to its fullest. It was great to see the author not just lay out the work that goes into improv in an almost monotone style of education but rather blended a small amount of storytelling and experience into the book before highlighting each exercise and technique that went into the study of improv.

Yet despite all of the techniques showcased, it was the impact improv has on the reader that really made this a standout book. Rather than hone in on the performative aspect of the art of improv for comedians or performers in general, the book does a remarkable job of showcasing how this art form can help improve the lives of those who struggle with communication and expression overall. Whether you have always had a lifelong case of shyness or suffer from extreme social anxiety, these exercises can help expand the mind and find new ways of expression that can help improve your life in social, business, or professional circumstances. 

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The Verdict

Memorable, interactive, and educational, author Keith Saltojanes’s “The Improv Mindset” is a must-read nonfiction book on self-improvement, improv, and business. The insights and knowledge the reader will gain from the author’s lessons and the approachable writing style and willingness to allow readers to tackle each chapter one at a time and come back to the book later to make this a truly one-of-a-kind story to behold. If you haven’t yet, be sure to grab your copy today through preorder or grab your copy on June 6th, 2023!

Rating: 10/10

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About the Author

Keith Saltojanes is the Founder of Improv-LA, the internationally known creative training center based in Los Angeles. He has taught improv techniques to everyday people in over 10 countries and for executives at some of the biggest companies around (including Disney, Netflix, Amazon, IBM). He also has a Guinness World Record for the Longest Improv Show and has written for National Lampoon and for comedians from SNL, MADtv, In Living Color, and Mr. Show.

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Selling Creative: Advertising Men & Women in the Hall of Fame by Mary E. Warlick Review

On By authoranthonyavinablogIn reviewsLeave a comment

I received a free copy of this book in exchange for a fair and honest review. All opinions are my own. 

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Author Mary E. Warlick takes readers on a journey through the lives of the men and women who popularized American advertising in the book Selling Creative: Advertising Men & Women in the Hall of Fame”. 

The Synopsis

Americans have long enjoyed a fascination with advertising, a complex love-hate relationship. Ads are often connected with childhood recollections of favorite brands and characters―whether they are annoying, entertaining or persuasive, and the messages often lodge in our memories long after the actual product has disappeared from our consciousness.

“Melts in Your Mouth, Not in Your Hands.” “Does She or Doesn’t She?”

“Just Do It!” “Where’s the Beef?” These taglines are part of American culture, but few of us know the talented individuals who created the business of advertising.

Selling Creative – Advertising Men and Women in the Hall of Fame is about those extraordinary individuals who built brands with their creative ideas and drove the American economy, individuals who were mavericks in their industry. Their original ideas broke through barriers of what was possible in communication.

Bill Bernbach realized the value of smart creative work―if the ad is noticed you don’t have to keep repeating the same message. Bernbach’s agency led what was known as the Creative Revolution. Lee Clow, a native Californian and avid surfer, partnered with Steve Jobs to launch the first personal computer for Apple, “Why 1984 won’t be like 1984.” Cliff Freeman asked, “Where’s the beef?” and questioned overblown promises in America.

Selling Creativeprovides in-depth profiles of the culturally astute men and women who tapped into their generation’s fears and desires. This book tells the story of advertising’s Creative Revolution through the lives of the people who lived and worked in the era.

Selling Creative – Advertising Men and Women in the Hall of Fame tells the stories of the generation that changed advertising; they elected presidents, discovered affluent activists, and found the magic of persuasion in humor, wit and entertainment. These special men and women are part of our common history, and this book presents their stories for the first time in a cohesive, entertaining and accessible format.

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The Review

This was such an insightful and captivating read. The author does an amazing job of really honing in on the inspirations and hurdles that these pioneers went through to capture these momentous bursts of creativity. The detail and the knowledge that readers can from the way the advertising business works was defined greatly in this book, and gave the reader a rare insight into what makes the advertising we consume work to the advantage of both businesses and consumers alike.

To me, the heart of this narrative rested in the inspiring stories of these advertising legends and the history associated with them. The way the book harkens back all the way to the 20s and showcases how the advertising world tried to separate itself from post-Civil War era traveling medicine and elixir salesmen was fascinating, and seeing how the business grew and developed, especially in the “golden age” of the 50s and 60s, made this book really engaging and fascinating to read.

The Verdict

Memorable, informative, and inspiring, author Mary E. Warlick’s “Selling Creative” is a must-read nonfiction book on the world of advertising and the legends that made it so compelling. The creativity and passion not only with which the author wrote the book, but that these legends drew out of themselves and put into some of the most catchy and impactful slogans and campaigns of twentieth-century America and beyond made this a masterful book to behold. If you haven’t yet, be sure to grab your copy today!

Rating: 10/10

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About the Author

Mary Warlick worked in advertising in New York as Chief Executive Officer of the One Club for Creativity, recognizing creative achievement. She witnessed first-hand major shifts and developments in the advertising industry, from 1990 to 2015. She personally inter- viewed most of the people featured in Selling Creative and had unprecedented access to their archives.

Warlick has produced two Emmy award-winning documentaries on creative leaders in advertising, Art & Copy (2009) and The Real Men and Women of Madison Avenue (2012). Her most recent documentary, The City That Sold America (2018) reveals the rich history of Chicago advertising.

Warlick edited Advertising’s Ten Best of the Decade 1980-1990, a compilation of the seminal print, radio and television campaigns that defined an era. She taught advertising history as an adjunct professor at the School of Visual Arts in New York, and was a guest lecturer at Minneapolis College of Art.

Warlick graduated from the University of North Carolina at Greensboro, and earned a Masters Degree from University of New York at Binghamton and a Master of Philosophy from Columbia University in New York